Starting! "99 Value Shopping" clothing store ranking released!
2023-09-13
Zhiyi Technology
After 618 in the middle of the year, the "99 Value Purchase", which has the largest activity, came as scheduled.
Although the volume of the 99 promotion is not as huge as that of Double 11 and 618, it also ranks among the top three in all activities on Tmall. For merchants, it is another super-large traffic entrance of hundreds of millions, and the benefits of selling promotions are self-evident.
Today, Zhiyi Technology is going to release is"2023 Tmall "99 Value Shopping" Clothing Store Ranking, sorted out the inventory of the 9.6-9.9 periodWomen's wear, men's wear, children's wear, underwear/home wear, sportswear 5 major industriesThe sales data is analyzed as an industry reference.
*Note: The ranking is based on the "Zhiyi Index", which is weighted by all sales performance (including sales volume, sales, etc.) of Tmall stores during the 9.6-9.9 period.
If you want to see this big saleMore hot and popular modelscanGo to Zhiyi to vieworScan the QR code to contact us to request a demo/trial~
Here are the details of the list:
1. In this "99 Value Shopping" activity, there are 2 Tmall women's clothing stores with a clothing index exceeding 10,000.All the top 10 stores have an index of more than 4000,It is the highest value of the five major garment industries in this inventory;
2. "COS Official Flagship Store" and "UR Official Flagship Store" won the championship and runner-up in this event.
1. "UNIQLO Official Flagship Store", "Peacebird Men's Flagship Store" and "Heilan Home Official Flagship Store" are the top three in this Tmall men's wear event, and the "UNIQLO Official Flagship Store" has a clothing index of 4990;
2. Compare with the last time618 promotion list(Click on the blue word to jump to read)，80% of the list of Tmall men's clothing stores on the list this time is duplicated, indicating that the pattern of Tmall men's head stores is relatively stable.
1. "Balabala Official Flagship" will once again be TOP1 in the children's clothing industry after 618 and Double 11 in 2022 and 618 in 2023It is the only store in the children's clothing industry with a clothing index of more than 10,000, which is enough to prove its leading supremacy.
2. Interestingly, among the TOP10 Tmall children's clothing stores on the list, minibala, minipeace, jnbybyjnby, teenieweeniekids and littlemoco, these 5 stores are all children's clothing lines under the main clothing brand.The 50% listing rate shows that big brands have a lot to do in opening up children's clothing lines, and the success rate is high。
【Underwear and loungewear】
1. "Bananain Banana Flagship Store", "VICTORIA'S SECRET Official Flagship Store" and "ubras Official Flagship Store" are the top 3 in the "99 Value Shopping" underwear/loungewear industry, of which Bananain's Zhiyi Index has reached 8715.
2.There is a list of 90% storeswith the previously released618 underwear and home wear list(Click on the blue word to jump to read)Repeat, the Finstina flagship store is a new brand.
1. "lululemon Official Flagship Store" won the highest value in the sportswear industry with an index of over 10,000, the second is "FILA Official Flagship Store", and the third is "NIKE Official Flagship Store".
2. Judging from the average index of the 10 Tmall stores on the list, the sportswear industry is second only to women's clothing, which explainsSportswear is the industry with the best sales performance in the market except for women's clothing in the "99 Value Purchase" clothing category。
That's it"2023 Tmall "99 Value Shopping" Clothing Store RankingAll the content, if you want to see this big saleMore hot and popular modelscanGo to Zhiyi to view, or click"Book a demo"~
